AI Basics: Introduction to prompt design for founders

In this interactive workshop, you will gain insight into effective prompt design and learn how to use AI text tools (such as ChatGPT or Perplexity) to support your startup process.

This workshop is specially designed for founders who want to use AI specifically for their start-up process. You will receive a compact introduction to generative AI and learn the basics of prompt design - a method that allows you to use AI tools such as ChatGPT efficiently and purposefully. The focus is on the “GenAI triangle” (context - model - prompt) and the concept of the master prompt. You will learn how the two interact and how you can use the master prompt to generate high-quality AI output in a targeted manner.

Through interactive exercises, you will develop your own prompts, test them directly and learn how to use them to achieve targeted results - from brainstorming and market analyses to the creation of marketing texts.

To conduct the online event, we will use the video conferencing tool of Zoom Video Communications, Inc. You can find information on data protection here: https://zoom.us/docs/en-us/privacy-and-legal.html. By participating in the event, you agree to this data processing.

This workshop will be held in german.